Fendi is an Italian luxury house founded in Rome in 1925, globally admired for its fur craftsmanship, bold creativity, and innovation. The brand gained iconic status with Karl Lagerfeld’s direction and continues to thrive under Silvia Venturini Fendi and Kim Jones. Known for the Baguette bag, Peekaboo, and FF logo, Fendi merges Roman elegance with experimental design across fashion, accessories, and fragrances.